Privacy Policy

Effective Date: 01/06/2023

1. Introduction

Welcome to Sleeping Savvy (“Website”). This Privacy Policy explains how we, BeamOut (“we,” “us,” or “our”), collect, use, disclose, and protect the personal information you provide while using sleepingsavvy.com (“Website”). We are committed to safeguarding your privacy and ensuring compliance with the General Data Protection Regulation (GDPR).

By using our Website, you agree to the practices described in this Privacy Policy. Please contact us with any privacy-related questions at privacy@sleepingsavvy.com.

2. Data Collection

We collect the following personal data:

  • Contact Form Data: If you voluntarily fill out our contact form, we collect your name and address to reply to your message. This information is stored for as long as necessary to fulfil your request or enquiry.
  • Newsletter Subscription Data: We collect your email address if you subscribe to our newsletter. This information is used for email marketing purposes. You can unsubscribe at any time by clicking the unsubscribe link included in our emails.
  • Cookies: Our Website also uses cookies. For detailed information, please refer to our separate Cookie Policy.
  • Sensitive information: We do not process sensitive information
  • Automatically collected data: We automatically collect certain information when you visit, use, or navigate the Website. This information does not reveal your specific identity (like your name or contact information) but may include device and usage information, such as your anonymised IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when you use our website, and other technical information.

We respect your browser’s Do Not Track settings, and we display a cookie banner to allow you to manage your cookie preferences.

We do not knowingly collect any sensitive information or any data from children under the age of 18. If we discover that such data has been collected without proper consent, we will take steps to delete it immediately.

3. Use of Collected Data

We use the data we collect for the following purposes:

  • Responding to Contact Form Submissions: To reply to enquiries and provide support.
  • Email Marketing: To send newsletters and marketing communications to subscribers. You can opt out at any time.
  • Automatically collected data: This information is primarily used to maintain the security and operation of our website, and for our internal analytics and reporting purposes.

4. What Legal  Bases Do We Rely On To Process Your Data?

We only process your personal information when we believe it is necessary and we have a valid legal reason (i.e. legal basis) to do so under applicable law, like with your consent, to comply with laws, to provide you with services to enter into or fulfil our contractual obligations, to protect your rights, or to fulfil our legitimate business interests.

5. Third-Party Services

We use and may share personal information with the following third-party services on our Website:

  • Google Analytics, Google Tag Manager, Google Ads, and Google Adsense: These services help us understand visitor activity and provide relevant advertisements.
  • Bing Ads: Used for marketing and analytics purposes.
  • Amazon Affiliation: For displaying affiliate links and earning commissions on qualifying purchases.
  • YouTube Video Embed: For displaying video content.

These third-party services may use cookies or similar technologies to collect information about your activities on our Website and across other websites.

Google Analytics

We may share your information with Google Analytics to track and analyse the use of the Website. The Google Analytics Advertising Features that we may use include: Google Display Network Impressions Reporting, Google Analytics Demographics and Interests Reporting, and Remarketing with Google Analytics. To opt out of being tracked by Google Analytics across the Services, visit https://tools.google.com/dlpage/gaoptout. You can opt out of Google Analytics Advertising Features through Ads Settings and Ad Settings for mobile apps. Other opt out means include http://optout.networkadvertising.org/ and http://www.networkadvertising.org/mobile-choice. For more information on the privacy practices of Google, please visit the Google Privacy & Terms page.

6. Third-Party Websites

We are not responsible for the safety of any information that you share with third parties that we may link to or who advertise on our Website, but are not affiliated with, our Website.

The Website may link to third-party websites, online services, or mobile applications and/or contain advertisements from third parties that are not affiliated with us and which may link to other websites, services, or applications. Accordingly, we do not make any guarantee regarding any such third parties, and we will not be liable for any loss or damage caused by the use of such third-party websites, services, or applications. The inclusion of a link towards a third-party website, service, or application does not imply an endorsement by us. We cannot guarantee the safety and privacy of data you provide to any third-party websites. Any data collected by third parties is not covered by this Privacy Notice. We are not responsible for the content or privacy and security practices and policies of any third parties, including other websites, services, or applications that may be linked to or from the Services. You should review the policies of such third parties and contact them directly to respond to your questions.

7. Data Sharing

We do not share your personal data with any third parties not mentioned in this privacy policy, except as necessary to comply with legal obligations or with your explicit consent.

8. Data Retention

We will only keep your personal information for as long as it is necessary for the purposes set out in this Privacy Notice, unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements).

When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymise such information, or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.

Contact Information will be stored as long as necessary to fulfil the purpose for which it was collected.

Newsletter Information will be stored until you unsubscribe.

9. Your Rights

Under the GDPR, you have the following rights concerning your personal data:

  • Access: You may request access to your personal data.
  • Correction: You may request that we correct any inaccurate data.
  • Erasure: You may request that we delete your data if it is no longer necessary.
  • Restriction: You may ask us to restrict the processing of your data.
  • Objection: You may object to the processing of your data for specific purposes, such as marketing.

Please contact us at privacy@sleepingsavvy.com for any data access, correction, or deletion requests.

Withdrawing consent: If we rely on your consent to process your personal data, you have the right to withdraw that consent at any time by contacting us using the contact details in  the contact section of this policy.

Opting out of Marketing Communications: You can unsubscribe form our newsletters and other marketing emails at any time by clicking the unsubscribe link in any email.

Cookies and similar technologies: When you first visit the Website, a Cookie Consent banner will display to allow you to accept or reject the use of cookies on the Website. If your browser has a do-not-track feature enabled and our Website can detect this, the Cookie Consent banner will not appear and cookies will automatically be rejected. If you choose to remove cookies or reject cookies, this could affect certain features or services of our Website. For further information, please see our Cookie Policy

10. Security

We take appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction.

11. Contact Information

If you have any questions regarding this Privacy Policy or how your data is handled, please contact us at:

Email: privacy@sleepingsavvy.com

12. Updates to This Policy

We may update this Privacy Policy from time to time. Please review this page periodically for any changes. Continued use of our Website indicates your acceptance of any changes made to this Privacy Policy.